Interview with Florian Sieber from Marklin

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Interview with Florian Sieber from Marklin

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kimballthurlow		#1 Posted : 31 January 2016 05:16:36(UTC) Retweet
Joined: 18/03/2007(UTC) Posts: 6,669 Location: Brisbane, Australia		Hi This appears to be recorded only in the last few days, so sorry if it has been posted before. The basics of the talk has been explained by a native German speaker, as follows. 1.it is about new technology in Model trains and the fact that people purchase more and more second hand. 2.There are also 2 grous of clientele one want more technology the other one less. Obviously it is obviously the drama in satisfying Model train fans . 3. the need to do something against the price rise but with more technology the price rises.So what is the right way to go? 4. Mr Sieber talks about the high standard of quality and precision which they improved in the last decade, and again high quality = high prices. He says they do not produce abroad so much as previously, so production in Germany comes with higher costs. regards Kimball Edited by user 31 January 2016 23:05:06(UTC) \| Reason: Added Youtube tags
		HO Scale - Märklin (ep II-III and VI, C Track, digital) - 2 rail HO (Queensland Australia, UK, USA) - 3 rail OO (English Hornby Dublo) - old clockwork O gauge - Live Steam 90mm (3.1/2 inch) gauge.
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5 users liked this useful post by kimballthurlow		grnwtrs, xxup, steventrain, Mark_1602, Shamu
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Tom Jessop		#2 Posted : 31 January 2016 06:38:44(UTC) Retweet
Joined: 14/12/2002(UTC) Posts: 800 Location: Newcastle NSW Australia		I wonder what date is referred to regarding no overseas production . I eventually purchased the Xmas set that Aldi had on sale in Oz for 1/2 price .When I got home & started undoing the box I noticed that there was a Made in China printed on the rear bottom corner of the box . Taking into account the lead time for the amount required to be manufactured , packed ,transported to Europe & back to OZ - not sure if Aldi do it this way or just shipped direct to Oz which would be more responsible , then to warehouse in Oz until the start of December when they came on sale for $179.00 Au , I can imagine that production was probably started in the 1st quarter of last year . I purchased 1 unit & the son purchased 2 units at full price for his 3 yr old son . Cheers Tom in Oz .

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H0		#3 Posted : 31 January 2016 07:23:22(UTC) Retweet
Joined: 16/02/2004(UTC) Posts: 15,267 Location: DE-NW		Originally Posted by: kimballthurlow He says they do not produce abroad anymore so all produced in Germany with higher costs. No, he doesn't say that. He says second hand items are cheaper because wages were lower in the past and a lot came from far east in the past. True Märklin fans once again hear that nothing comes from China any more, but he does not say that. He won't say that because he knows better. A loco with C Sinus motor and marked "Made in Germany" that was sold for around €240 twelve years ago can now be bought for about €120 - if you have time to wait for a good deal on eBay. The same mould with a downgraded motor now comes for a list price of €300. Older locos, analogue or with Delta decoder, can often be bought for around €60 or less, but need a motor upgrade if you want to run them smoothly on a digital layout. And those locos are also marked "Made in Germany". Second hand items are cheaper - and this is not the result of far-east production in the past, it's just a matter of supply and demand. And there is a lot of supply for mint items from the 1990 though 2010 items. Before Siebers took over, a lot of Märklin was dumped into the market with huge discounts - often starting on eBay with €1 and ending below 50% of the RRP. This is not a Märklin problem. Second hand Roco and Fleischmann from a few years ago is also much cheaper than the former RRP.
		Regards Tom --- "In all of the gauges, we particularly emphasize a high level of quality, the best possible fidelity to the prototype, and absolute precision. You will see that in all of our products." (from Märklin New Items Brochure 2015, page 1) ROFLBTCUTS

4 users liked this useful post by H0		Tom Jessop, Danlake, kimballthurlow, grnwtrs
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Mark_1602		#4 Posted : 31 January 2016 11:10:45(UTC) Retweet
Joined: 24/09/2014(UTC) Posts: 704 Location: Luxembourg		Hi Kimball, In this interview, Mr Sieber only says that Märklin used to have a lot of products made in China in the past. Apart from that, he doesn't make any claims about where Märklin products are made. He mentions the fact that not all customers want the same thing, so Märklin tries to make products that satisfy the majority, though he doesn't specify what exactly the majority wants or how many customers are dissatisfied. He just says vaguely that no matter which products you make, some people will not be satisfied. At the beginning of the interview, Mr Sieber says that his former statement that the second-hand market partially accounts for Märklin's recent decline in sales was misunderstood and that he didn't want to blame or accuse anyone. Another interview that he gave to a German newspaper a short time ago has led to some animated discussions in German MRR forums, and that's what he's referring to in this TV interview. Best regards, Mark
		Best regards, Mark I like Märklin items produced in the 1960s or early '70s, but also digital locos & current rolling stock.

2 users liked this useful post by Mark_1602		kimballthurlow, Tom Jessop
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kimballthurlow		#5 Posted : 31 January 2016 23:03:35(UTC) Retweet
Joined: 18/03/2007(UTC) Posts: 6,669 Location: Brisbane, Australia		Originally Posted by: H0 ........He says second hand items are cheaper because wages were lower in the past and a lot came from far east in the past. True Märklin fans once again hear that nothing comes from China any more, but he does not say that. He won't say that because he knows better...... Thanks Tom and Mark for clarifying the sense of the interview. I have altered the opening post to agree. regards Kimball
		HO Scale - Märklin (ep II-III and VI, C Track, digital) - 2 rail HO (Queensland Australia, UK, USA) - 3 rail OO (English Hornby Dublo) - old clockwork O gauge - Live Steam 90mm (3.1/2 inch) gauge.
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